In almost every industry you have one company that captures the design trifecta of being elegant, clean, and seamless. For domestic airlines it’s Virgin America (with a well-deserved nod to Singapore Airlines for international.) In the technology world it’s the Apple stores. For fashion it’s the Anthropologie stores. In the world of public transportation it’s Grand Central station. When it comes to public places it’s the New York Public Library. As for metropolises, my vote goes to Paris and Florence. And for restaurant ambiance I select Santa Cruz’s El Palomar (though I’m always open to new suggestions.)
My design philosophy and goal is for products to embody that above-the-pack standout quality.
Sometimes designers are pushed to sacrifice one element of elegance, clean look, and seamlessness in favor of another (e.g., creating a design that looks clean but is dry or soul-less, one that looks interesting but is too complex, etc.) The perfect design should be like stepping into the lobby of a world renowned hotel: you instantaneously feel warm and welcomed and your eyes can’t help but scan your surroundings as you take in the full experience.
Ever since I can remember I’ve always wanted to explore the world. That hasn’t changed, but what I’ve come to realize is that there’s an underlying strong connection and common factor between my creativity in design and the longing to explore. Whether it’s the manner in which a Jordanian police officer warms up to me once I try my broken Arabic, or the way the Great Wall of China aesthetically snakes its way through the autumn foliage-covered hills, travel expands my sense of awe, connectivity, depth, and openness. I take my travel experiences back with me into the design world and, in turn, each design project becomes its own creative exploration.
Hi there! I’m a design enthusiast who loves exploring, learning about different cultures and perspectives, and making unlikely connections.
I’m a firm believer in leaving things in a better position than when I first found them. I’ll instinctively balance a crooked painting on a wall just as I would lend a caring ear to a friend who is going through hard times.
I define a designer as someone who leaves things in a better position than when they first found them.